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Ohio Retailers Expecting A Slight Spending Boost This Holiday Over Last Year

Columbus' Easton Town Center is fully decorated for the holiday season.
Karen Kasler
Columbus' Easton Town Center is fully decorated for the holiday season.

Ohio’s more than 7,000 retailers are expecting a slight increase in sales this holiday season over last year, though where those spending increases are projected may be a surprise.

For the eighth year in a row, Ohioans are expected to spend more this holiday season than the previous year.

The Ohio Council of Retail Merchants is predicting $25.3 billion will be spent this holiday season, a .8 percent increase over last year and lower than the national spending forecast.

“Labor market indicators including wages and employment remain strong. However, consumer confidence has declined over the past year and remains susceptible to uncertainty," said Megan Heare with the University of Cincinnati Economics Center, which did the research.

Mansfield is expected to see a 6% increase, the biggest in the state, with smaller jumps in Akron (0.2%), Dayton (0.7%), Toledo (1.5%) and Youngstown (2.7%).

Spending is projected to be unchanged in Lima and down in Cincinnati (-1.3%), Columbus (-1.0%) and Cleveland (-0.1%) - though those three biggest cities will still comprise 53.9% of all holiday spending.

And while online and mobile shopping has grown in popularity, researchers say new sales tax requirements put into place by the state budget this summer on Amazon and other internet retailers could benefit brick-and-mortar retailers.

Copyright 2020 The Statehouse News Bureau. To see more, visit The Statehouse News Bureau.

Karen is a lifelong Ohioan who has served as news director at WCBE-FM, assignment editor/overnight anchor at WBNS-TV, and afternoon drive anchor/assignment editor in WTAM-AM in Cleveland. In addition to her daily reporting for Ohio’s public radio stations, she’s reported for NPR, the BBC, ABC Radio News and other news outlets. She hosts and produces the Statehouse News Bureau’s weekly TV show “The State of Ohio”, which airs on PBS stations statewide. She’s also a frequent guest on WOSU TV’s “Columbus on the Record”, a regular panelist on “The Sound of Ideas” on ideastream in Cleveland, appeared on the inaugural edition of “Face the State” on WBNS-TV and occasionally reports for “PBS Newshour”. She’s often called to moderate debates, including the Columbus Metropolitan Club’s Issue 3/legal marijuana debate and its pre-primary mayoral debate, and the City Club of Cleveland’s US Senate debate in 2012.
Karen Kasler
Contact Karen at 614/578-6375 or at kkasler@statehousenews.org.