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Surviving Survivor

Commentator James Ponewozik says that the biggest innovation of the TV season isn't a show that's new this fall - it's the long life of one of the biggest hits of the summer. Survivor is still going strong - with cast members showing up in many CBS TV. shows this fall. It will keep the buzz about Survivor going until the next show - Survivor in Australia - goes on the air in January. In its brilliant efficiency, CBS is sort of like the Plains Indian tribes who used every part of the buffalo: from ads to books to soundtrack CDs, CBS has figured out how to sell every part of Survivor.

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